Guitar Center | Just Say Play

INSIGHT: School boards are cutting funding for the arts, limiting children’s exposure to music at young ages

IDEA: Inspired by old anti-drug PSA ads from the 1970-2000s, this campaign for Guitar Center plays on faux-fears of parents wanting to raise their children “right.” The Just Say Play campaign targets parents worried about the loss of the arts in public schools shows the “consequences” of children getting involved in music as an extracurriculars.

Creative